NEWS
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The 2023 Autumn Canton Fair
The 134th Session of China Import and Export Fair, WUHU SIMTEX participated in this exhibition and well received attention from overseas countries. We also prepare many styles to meet the requirements of kinds of buyers......
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The 2023 Spring Canton Fair
The 133th China Import and Export Fair, WUHU SIMTEX participated in this exhibition and well received attention from overseas countries. After three years of COVID-19,the first off-line Canton fair coming back,nearly almost customers are paying attention to the big Chinese import and export commodity Fair.We also prepare many styles to meet the requirements of kinds of buyers......
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Canton Fair News:Online fair affords easier setups
State-of-the-art production lines, well-equipped plants, organic farms and a complete product portfolio. All of the aforementioned items were hard for companies to gather and present together during previous sessions of the Canton Fair. Yet at the 127th session, which is being held online, they are easily showcased via exhibitors’ livestreamin.
After its official debut on the cloud, the 63-year-old trading event has been met with an enthusiastic response from exhibitors and buyers.
Their experiences at the fair over the past few days have helped them realize the importance of making full use of the online platform.
The general consensus among most foreign trade companies is to take an active part in online marketing.
“Foreign trade businesses are quick to learn,” said a representative of the China Chamber of Commerce of Import and Export of Foodstuffs, Native Produce and Animal By-products, also known as CFNA. “The online Canton Fair will encourage foreign traders to move further on the cloud.”
Fully-prepared businesses benefit from their livestreaming hits while those lacking experience are trying to catch up, he said, adding that attending the fair on the cloud is a compulsory lesson for foreign trade professionals to learn.
Amid the COVID-19 pandemic, China’s foreign trade sector, which is riding on a wave of the cloud, has showcased its flexibility and strength.
Data from various trade associations show the number of exhibitors at the 127th Canton Fair outgrew that of its previous sessions, and online exhibits are richer than ever.
According to the CFNA, 1,760 exhibitors from the sector displayed nearly 80,000 products online, far more than what can be shown at a brick-and-mortar exhibition. On June 22 alone, the number of livestreams focusing on farm products surpassed 200. With those replayed videos added, the total broadcasts relating to the sector reached more than 1,300 that day.
Ahcof Group from Anhui province and Jiangsu Cereals,Oils and Foodstuffs Import and Export Group have increased investment in preparing their livestreaming and won acclaim at the fair.
Exhibitors said they can present their products around-the-clock online and have gained more opportunities to reach deals during the 10-day fair.
High-quality exhibitors have put themselves in a high-profile position via various digital marketing operations, such as WeChat promotional activities, livestreaming and flash sales.
According to the China Chamber of Commerce for Import and Export of Machinery and Electronic Products, or the CCCME, leading home appliance providers have still achieved growth despite the sluggish export of the overall sector.
The industrial leaders’ adaptation to market needs for intelligent technologies in home appliances is the main reason, the CCCME said, adding that online sales also contributed to their growth.
Among the large home appliance providers, Midea has relocated its sales channels online, greatly reducing the impact of the pandemic on orders. Hisense’s international e-commerce revenue surged by 63 percent year-on-year from January to May. During the period, its destination markets of the United States, Italy, Russia, Spain, France and Dubai all reported a more than 100 percent jump year-on-year.
“The 127th Canton Fair has tried its best to create an online trading platform, and has earned attention from around the world,” said the CCCME official.
The chamber of commerce will work together with its member companies participating in the event to sum up experience, innovate trade modes, boost faith in market prospects and open a new chapter in foreign trade in machinery and electronics, the officials said.
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Canton Fair News:Pursuit of eco-friendliness helps event grow organically
The Canton Fair is one of the earliest fairs to become environmentally-friendly in China and its green efforts are paying off.
The implementation of a green Canton Fair not only promotes its own sustainable growth, but also provides green development experience for China’s exhibition industry, organizers said.
The fair, normally held in Guangzhou twice a year in the capital of South China’s Guangdong province, is taking place online from June 15 to 24, because of the novel coronavirus pandemic. With more than 60 years of development, the fair has grown into one of the largest exhibitions to promote the development of an open economy.
The China Foreign Trade Centre, the fair’s organizer, has made efforts to explore a green development path for fair-hosting.
By controlling the discharge of waste from exhibitions, the CFTC first put forward the goal of hosting low-carbon, environmentally friendly exhibitions and creating a top international green fair in 2012.
In 2014, the Ministry of Commerce said the Canton Fair would implement a green development plan from the 115th session of the event with the concepts of environmental protection and energy saving.
Organizers were called on to install all eco-friendly exhibition booths at the 120th Canton Fair in 2016, and reducing the consumption of water, electricity, gas and other resources. The proportion of eco-friendly exhibition booths increased from 50 percent at the 115th Canton Fair in 2014 to 100 percent within three years.
Since 2017, the Canton Fair’s green development has entered a new stage featuring comprehensive improvement on quality.
The CFTC is committed to establishing a systematic, standardized, information technology-based system to provide an industry benchmark for green development and create an ecosystem for green exhibitions.
Based on a guide to national standards for eco-friendly exhibition booths evaluation, compiled by the CFTC, the Standardization Administration of China initiated a research program in a bid to promote the green development of the exhibition industry.
The CFTC was awarded as China’s most influential green enterprise brand by Xinhua in 2017. And its experience of green development has been included in China’s green development model cases.
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China Foreign Trade Centre:The 127th Canton Fair successfully closed
The 127th Canton Fair has successfully came to a close digitally on June 24. Xu Bing, spokesperson of Canton Fair and Deputy Director General of China Foreign Trade Centre introduced the overall situation
Xu stated that the central government highly valued this session; President Xi paid attention and Premier Li attended the virtual opening ceremony and visited online booths in Beijing. Under the strong leadership of the Ministry of Commerce and Guangdong Provincial Government, with the great support of various departments of the central government, local commerce departments and Chinese embassies abroad, and concerted efforts of all the staff, the 127th Canton Fair has been carried out smoothly.
Xu said that it was a brand new attempt and arduous task to host the Fair online, which required new content in a short period of time. Since early April, the organizers have shown a great sense of responsibility and fulfilled their duty in building a new platform, organizing exhibitors, marketing and services. They have demonstrated with their actions the Canton Fair spirit “true to the mission, brave for opening up, persistent and innovative”. The first virtual Canton Fair broke the limit of time and space for Chinese and international companies to conduct trade cooperation, blazed a new path of international trade development and made great contributions to stablizing the fundamentals of foreign trade and investment. It showed the international community China’s resolution to expand opening up and safeguard the security of global supply and industrial chain, and China’s responsibility to respond to the pandemic and advance the multilateral trading system.
Xu introduced that the Canton Fair virtual platform has operated smoothly. The five parts of Exhibitors and Exhibits, News and Events, Global Trade Matchmaking, Services, Cross-border E-commerce, have made up a grand show for exhibitors and buyers worldwide.
New products and new technology attracted worldwide attention. A great number of world’s first and Canton Fair’s first have refreshed the world’s understanding of Made-in-China and Chinese brands. Nearly 26,000 domestic and overseas exhibitors uploaded numerous products in text, picture, video and 3D format, showing more smart, high-tech products and those with self marketing and self-owned IP and brands. The feast of products attracted global buyers to attend.
Live streaming marketing was popular and widely participated. The live streaming room launched in this session broke the limit of time and space and enhanced interacting experience. Exhibitors eagerly took part: some devised individualized plans for different markets and staged dozens of live shows; some displayed product and company in VR and broadcasted their automatic production line. Some designed live streaming according to US, Europe, Asia Pacific and Middle East and Africa time zones and their client locations, to receive worldwide buyers.
Online trade matchmaking was smart and efficient. Based on the demands of buyers, and exhibitor and exhibit information, digital technology has been leveraged in this Canton Fair to build a smart and efficient supplier and buyer matchmaking system. Overseas buyers can schedule negotiation appointment, initiate instant messaging or post sourcing request. Meanwhile, the trade negotiation environment of mutual trust of the physical exhibition has been duplicated to enhance both parties’ trust and negotiating and sourcing efficiency, which was applauded by buyers.
Various supporting activities were held during this session, including 24 Promotion on Cloud events for global buyers, 5 virtual signing ceremony of trade contracts, and 64 product launch activities by 58 leading enterprises of 20 trading delegations. Sourcing briefing event held for JD.com, Yeation and Suning.com provided a channel of domestic trade. Customs authorities staged policy information sharing to provide professional insight. The Canton Fair Product Design and Trade Promotion Center (PDC) organized 13 events, including virtual lectures and live streaming as well as 20 virtual fashion shows of 30 brands. The CF Awards launched a virtual exhibition hall for winning exhibitors to display products.
Services were reshaped and integrated. 8 financial institutions of the Financial Services customized exclusive products with higher line of credit, lower settlement rate and more convenient financing channel. An online-offline integrated complaint handling model was built to ensure the protection of IPR. China’s 105 Cross-border E-commerce Comprehensive Pilot Zones displayed the vigor of cross-border e-commerce development. 6 cross-border e-commerce platforms linked to Canton Fair’s website received wide attention and visits.
Result met expectations. Against the background of the spreading pandemic, greater risk of global economic downturn and severely battered global trade, the 127th Canton Fair attracted buyers from 217 countries and regions to register, a record high of buyer source, further optimizing global market mix. Many foreign trade enterprises showed their products, plants and prototypes in livestreaming, attracted worldwide visitors, received inquiries and sourcing requests and achieved good results. They said that this Canton Fair, a godsend for exhibitors in need of orders, helped them maintain old customers and know new ones and that they would follow up with buyers to strive for more trade outcomes.
Companies were encouraged to sell export goods in the domestic market. To better serve the new pattern of mutually reinforcing domestic and international cycle, and to implement the State Council’s decision to enhance domestic sales of export goods, invitation of domestic buyers was greatly enhanced and registration and attendance of domestic buyer surged compared to the previous session.
Xu mentioned that this Canton Fair has received worldwide press attention. Centered on innovative measures of the virtual exhibition, various media produced well-designed and multi-dimensional reports, creating a positive public opinion atmosphere. He looked forward to meeting everyone in the 128th Canton Fair.
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The 2020 Spring Canton Fair
The 127th China Import and Export Fair, WUHU SIMTEX participated in this E-exhibition. This fair is held under special situation (global virus corona), we did a lot of work such as collection our items with their nice photos for live-broad. Although this is a new thing, it makes us revolution. Move conventional fair with feeling and seeing actual articles to cloud, more and more items and their VR showing in front of our customers’ eyes and it lasted more than 10 days whenever and where you are, reviewing very conveniently. We think it is successful fair.
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The 2017 Autumn Canton Fair
The 122th China Import and Export Fair, WUHU SIMTEX participated in this exhibition and well received attention from leaders for home textile field and outside customers due to our booth decoration with new styles for items displayed and warm kindness for top quality service.
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The 2015 Autumn Canton Fair
The 118th China Import and Export Fair, WUHU SIMTEX participated in this exhibition and well received attention from home and abroad. Individual Composition for booth decoration with new styles for items displayed fully perfection to catch clients’ review.
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The 2015 Spring Canton Fair
The 117th China Import and Export Fair, WUHU SIMTEX participated in this exhibition and well received attention from overseas countries. Especially attractive designs and quality guarantee make customers satisfied and happy.